Let's Meet Up Virtually: UX Research Meetup & Event Guide October 2024

"Not all companies have in-house research teams. Even those that do often rely on the insight of advisors and consultants. This world of UX agencies and research consulting is the focus of this Hotline.

Joining the Hotline is Tom Satwicz, who for nearly 15 years has worked in the consulting and agency industries, both as a practitioner and executive. He brings not only experience and insight from time as a UX consultant, but also a research leader who has built and scaled an impactful team."

"As researchers, we know impact is what it’s all about. But, impact is a funny concept. One that feels impossibly difficult to measure, and sometimes hard to even describe in precise terms.

In this edition of Enterprise UXR, we’re getting together to talk about exactly this topic: impact. How to have an impact, how to understand the impact you’re making, and how to grow the scope of that impact over time."

"Have you ever felt that your valuable insights are overlooked, your deliverables fail to resonate with decision-makers, or your insights don't reach across the company? Do teams sometimes remain unaware of critical problem areas?

​​This session will guide you through a framework designed to enhance the consumption experience of insights within your organization. By doing so, you'll increase the awareness, impact, and value of your work."

"Join us to explore the latest advancements in behavioral research technology. Discover how tools that analyze facial expressions, eye movements, physiological reactions, and more can fill crucial gaps in understanding consumer behavior.

With barriers to adoption falling and technology becoming more accessible, these methods are now within reach for marketers, designers, and researchers. Whether you're involved in advertising, packaging, web design, or any aspect of CX or UX, this event will show you how to leverage behavioral research to optimize experiences and drive sales."

"Actionable tips and best practices to ensure that research results are high-quality and accessible?

Yes, please!

Alexander Schüller, Customer Experience Expert at XXXLdigital will be sharing how he and his team use Condens to:

• Maintain high quality research results

• Carry out a comprehensive research process

• Make research accessible and ready-to-use for stakeholders"

"Founders obsess over the problems they’re compelled to solve. They have a stubborn conviction about the unique solutions they’re already building, which they have pitched hundreds of times to anyone who would listen. At the same time, they are under huge amounts of pressure to answer critical questions like: Who is our ideal customer? Are we solving the right problem for them? Should we build A or B first?

For many early-stage founders, trying to answer these questions can feel more like a fishing expedition than a series of well-planned experiments. It can be difficult and frustrating to try to draw actionable conclusions from too many conversations with a variety of people. Being able to answer these questions faster—before investing a lot of time, money, effort, or reputational risk—is a significant competitive advantage."

"Being able to find relevant existing research content quickly helps us respond promptly to stakeholder requests, share relevant research, and scope new research projects.

This webinar will provide you with realistic and achievable ways of getting started with managing your existing research content. Drawing on the foundations underpinning the success of the Atlassian Research Library, you will learn how to organise and describe your research content so you can easily discover all your existing research on any topic."