Let's Meet Up Virtually: UX Research Meetup & Event Guide May 2024

"Did you know? Most UX case studies lack a clear narrative, leaving interviewers confused about the design process and its impact.

Bridge the gap between research insights and impactful storytelling with our "How to Create a UX Case Study" workshop.

This interactive session equips researchers and designers with essential skills to transform their work into a compelling narrative"

"Join this insightful 45-minute webinar designed for UX researchers looking to navigate the rapidly evolving landscape of AI-driven applications.

During this session, we’ll host a dynamic, moderated discussion that will enable you to:

• Explore the complexities and opportunities presented by Large Language Models (LLM) and generative AI in user experience design.

• Learn cutting-edge strategies and gain practical insights.

• Discuss real-world challenges in integrating AI to enhance user interaction and satisfaction."

"Many UX researchers often rely on familiar qualitative methods such as interviews and usability testing, overlooking the potential benefits of combining these with quantitative methods through triangulation. Depending solely on one set of tools can result in blind spots, limiting researchers’ ability to provide comprehensive insights. This workshop aims to address these challenges by offering insights into:

• When and how to apply quant methods for generative and evaluative research.

• How to supplement qual with quant and triangulate different data sources and methodologies to build a holistic story.

• The power of collaboration between researchers and data scientists, and how it can help drive a more data-driven culture across the organization."

"Join us as we dive into why UX research is important for conversational AI experiences, how often you should do it, the difference between user research and usability testing, methodologies, tips for conducting research and testing on a low budget, and much more!"

"How do you do research with a customer base of millions… or even… billions?

The more customers you have, the more lines of business, the more team members, the more complexity. And that means research has to function much differently than in a smaller business.

At Big Research, we’re talking through some of the nuances of doing research at companies with some of the largest customer bases in the world, covering topics like building tools for team members, managing varied persona types, and socializing insights."

"Greg Hallihan and Tiffany Kieboom will present a case study that details an approach for replacing user personas with user roles for a multi-national SAAS company.

Their key message is that personas lack real value for organizations that already understand the importance of empathizing with users. They will discuss defining users through a process of stakeholder consultation and content review, as well as structuring data around Jobs to Be Done and product interactions. They will also discuss the dissemination of user roles using relational databases, interactive dashboards and online wikis."

"This free, remote event is geared toward product managers, designers, product leaders, and entrepreneurs and will focus on what kind of research is needed to achieve impactful product outcomes.

The Strategic Product Research framework will empower you to elevate your product decision-making and refine your product roadmaps."

"When you “Get Out Of the Building” (or GOOB!), you have the ability to absorb so much more customer knowledge than you can on a call.

Who are your customers with? What’s their neighbourhood like? What do the spaces they live and work in feel like?

Join us for an evening with our friends from Toast, where we talk about the challenges and opportunities of field research."

"How and why do you use qual and quant methods? In this seminar, Dr. Sam Ladner will describe how and in what ways qualitative and quantitative methods differ. She will cover the deeper, largely unknown reasons why mixing methods is so difficult.

Attendees will learn why their own mixed methods approaches may have lacked success in the past. She will provide the major reasons and methods on how to mix methods, and several examples from her own UX research."

"​In 2024, users are more informed than ever, making Qualitative Research more crucial to truly address users' needs and improve their daily lives.

​However, companies struggle to find the right ways to conduct qualitative research effectively in the product development journey. The reason is they either lack enough resources or struggle with the complex nature of qualitative data.

​That's why we're here with this exclusive 2-day conference where you can master the art of Qualitative User Research with industry experts from top Silicon Valley companies."

"It’s not enough for researchers to support product teams, they have to intimately understand both the business they work for and the enterprise customers they serve.

Researchers need to be involved in business strategy.

We’re talking margin expansion, churn reduction, stakeholder mapping and so much more in this edition of Enterprise UXR."

"We’re excited to invite you to join us for this Condens coffee chat where we’ll discuss sharing UXR findings in Condens and beyond!

Our own Sina Schreiber, User Researcher and former Content & Communication Strategist, will lead the conversation, shedding light on valuable approaches we can apply from the field of communication."

"​It’s not a secret that, typically, a customer journey map reflects the journey one persona takes when using a product or a service. But what if there are a couple of different personas that walk similar journeys? Or the ones who interact with one another? You can definitely build a separate map for each persona, but it’s where multiple personas on the journey map can come in handy.

Join the event to learn more about multiple-persona journey maps, what they can be like, and when it’s best to use them. During the webinar, we’ll share our approach to building multi-persona maps and will showcase two examples to provide you with a clear understanding of how multi-persona maps work in practice."